Senior Product Marketing Manager
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 1h ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 1d ago
The date the source published, not the day we noticed it (2026-09-14). Last seen at its source just now.
Is it remote?
Marked remote on the employer's board
Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.
Who may apply?
Canada
The description states no restriction of its own. This is the source's own tag.
Pay not stated
Similar roles pay $137.3k–170k/yr
Middle 50% of 15 listings that do state pay — Sales & Marketing · Senior · Canada · USD/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
-
lever employer's own board first seen 2h ago · last seen just now
The listing
The Role
You'll own how Teramind is positioned, packaged, and sold. This is a senior, hands-on role at the center of our GTM engine: you'll define the messaging across four converging categories (IRM, DLP, AI Governance, employee monitoring), arm sales with what they need to win, and translate a fast-moving product roadmap into narratives the market cares about.
You'll also lead our creative production function - managing an AI-first content creator and building the systems that let a lean team produce at the volume and quality of one three times its size.
What You'll Do
Positioning & messaging
- Own and continuously test core positioning across IRM, DLP, AI Governance, and employee monitoring - reconciling how buyers actually search and speak with how we show up on the site and in campaigns
- Build persona and buyer-journey frameworks, and pressure-test them against real closed-won and closed-lost data - not assumptions
Sales enablement
- Own the sales enablement stack: onboarding decks, demo scripts, objection-handling guides, and pricing/packaging narratives
- Build and maintain competitive battlecards (Forcepoint, Microsoft Purview, ActivTrak, and others) and keep sales armed with fresh win/loss insight
Product launches & GTM
- Partner with Product to translate the roadmap into GTM narratives, launch plans, and sales-facing collateral
- Run and synthesize win/loss and churn interviews into messaging refinements and roadmap input
What You Bring
- 8+ years in product marketing, including at least 3 years in B2B cybersecurity or adjacent enterprise SaaS
- Proven ownership of positioning in a multi-category or category-creation environment
- A track record of building sales enablement that sales teams actually use
- Fluency in competitive intelligence — able to turn win/loss data into sharper messaging, not just reports
- Experience managing creative or content talent, with genuine curiosity about AI-powered production workflows
- Strong writing skills; you will be evaluated on this directly
- Analyst relations experience (e.g., Gartner, Forrester)
You'll have real ownership at a company where marketing has a seat at the strategy table. The category is converging, the timing is right, and the person in this seat will shape how an entire market talks about insider risk in the AI era.
- A collaborative, forward thinking team that values experience and invests in growing talent
- Competitive salary
- Unlimited paid time off
- Quality health benefits
- 401(k) with Company matching program
- Career growth and professional development opportunities
- Company issued laptop, your choice of Mac or PC