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Binance via Lever

Senior/Marketing Manager - South Africa

senior South Africa
still open verified 2d ago posted 1167d ago checked 1h ago

Posted 1,167 days ago, which is unusual. The employer's own board was still carrying it when we last read it, 1 hour ago.

Apply at jobs.lever.co

This is the employer's own posting, not a copy on a job board.

What we know

Is it still open?

Confirmed still open

Last checked 2d ago — checked against the employer's own applicant tracking system, which is the company answering directly.

We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.

Check this listing's status as JSON

How old is it?

Posted 1167d ago

The date the source published, not the day we noticed it (2023-07-05). Last seen at its source 1h ago.

Is it remote?

Marked remote on the employer's board

Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.

Who may apply?

South Africa

The description states no restriction of its own. This is the source's own tag.

Pay not stated

Similar roles pay $76.8k–151.2k/yr

Middle 50% of 43 listings that do state pay — Sales & Marketing · all levels · EMEA · USD/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.

Skills named in the ad

A/B TestingCommunity ManagementContent Marketing

Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.

Carried by 1 source

The listing

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Join our Africa Marketing team as a Senior Marketing Manager to help drive crypto adoption across the continent. You will be delivering performance driven campaigns and help shape our brand in the market.
 

Responsibilities:

  • Unlock new user growth through product offerings design, content marketing, social media campaigns and affiliates collaboration
  • Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability
  • Work on integrated campaigns, starting with strategy, brief and working on executing and measuring performance 
  • Build and grow a robust paid and organic experimentation approach across creative, app store optimization and landing page optimization to help grow ROI
  • Own retention marketing strategies, and own the lifecycle campaigns
  • Apply deep background in acquisition marketing, performance marketing, organic and integrated marketing to drive growth through retargeting tactics 
  • Help shape the Binance brand in key African Markets
  • Report on the effectiveness of campaigns and provide data-driven recommendations

    • Requirements:

  • 5+ years of relevant marketing experience, preferably in Fintech/BtoC mobile or community driven brand/web3
  • Execution-oriented mindset - with the humility, drive, and scrappiness to get it done
  • Must have a strong interest and knowledge in crypto/blockchain/technology
  • Fluency in English is a must
  • Must be able to work independently
  • A university degree relating to Marketing is a plus
  • Strong coordination skills and strategic mindset for marketing
  • Familiarity with online and offline marketing avenues such as social media, community management, and event management
  • Proven experience in growing and managing user base
    • Why Binance
    • Shape the future with the world’s leading blockchain ecosystem
    • Collaborate with world-class talent in a user-centric global organization with a flat structure
    • Tackle unique, fast-paced projects with autonomy in an innovative environment
    • Thrive in a results-driven workplace with opportunities for career growth and continuous learning
    • Competitive salary and company benefits
    • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

    Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
    By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
    Apply at jobs.lever.co

    At Binance

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