Paired
via Workable
Creative Strategist (Static & Video) for a DTC Brand - Remote
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 19h ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 15d ago
The date the source published, not the day we noticed it (2026-08-31). Last seen at its source 3h ago.
Is it remote?
Marked remote on the employer's board
Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.
Who may apply?
Colombia
The description states no restriction of its own. This is the source's own tag.
Pay not stated
Similar roles pay $1,575–2,375/mo
Middle 50% of 10 listings that do state pay — Content & Media · all levels · Colombia · USD/month. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
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workable employer's own board first seen 10d ago · last seen 3h ago
The listing
Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent. We admire the importance of innovative social media strategies and are committed to connecting talented individuals with great companies that need their unique skills. Our mission is to provide great jobs to talented people, no matter where they are located.
We're looking for a Lead Creative Strategist with deep DTC experience to own and elevate our client's ad creative strategy across the full consumer journey. This is a senior, high-impact role for someone who thinks beyond individual ads and understands how creative drives behavior from awareness to conversion. You'll develop high-converting angles rooted in consumer psychology, brief and guide external partners, and collaborate closely with media buyers and the E-Com Coordinator to ensure every touchpoint is aligned. If you have a proven track record of scaling DTC brands through insight-driven, funnel-aware creative, we want to talk.
Key Responsibilities:
- Develop and test ad angles, concepts, and hooks grounded in consumer psychology and full-funnel strategy
- Source, brief, and manage external creative partners (editors, animators, producers) to execute your vision
- Collaborate with media buyers and the E-Com Coordinator to align creative with landing pages and performance data
- Provide strategic oversight and hands-on guidance for static and video asset production – including AI-generated content, claymation, stylized animation, mini-VSLs, and B-roll
- Continuously analyze performance data to iterate, optimize, and elevate creative output
Requirements
- Senior-level DTC Creative Strategist experience (non-negotiable) – with a track record of driving growth for DTC brands
- Deep understanding of consumer psychology and the full marketing funnel – from top-of-funnel awareness to bottom-of-funnel conversion
- Proven ability to create sales/conversion-focused content across formats (static, video, AI/animation)
- Experience directing or producing AI video tools (hyper-realistic, animation styles like claymation) – hands-on editing is a bonus, not the primary requirement
- Strong understanding of direct-response principles and B-roll storytelling
- Ability to translate business goals and consumer insights into compelling creative briefs
Benefits
- Opportunity to work remotely
- USD base salary + performance bonus (top performers: $5K–$7K+/mo)