Bounteous
via Lever
Marketing Technology Analyst (CDP)
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 1d ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 38d ago
The date the source published, not the day we noticed it (2026-08-07). Last seen at its source just now.
Is it remote?
Marked remote on the employer's board
Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.
Who may apply?
United States
The description states no restriction of its own. This is the source's own tag.
Pay not stated
Similar roles pay $101.2k–180k/yr
Middle 50% of 1478 listings that do state pay — Sales & Marketing · all levels · United States · USD/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
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lever employer's own board first seen 38d ago · last seen just now
The listing
Bounteous is seeking a CDP Consultant to help clients unlock the value of their customer data through Customer Data Platforms (CDPs), with a focus on Adobe Real-Time CDP. In this role, you will serve as a strategic consultant helping organizations translate business goals into scalable CDP use cases that enable audience activation, personalization, and cross-channel engagement.
This position sits within our Technology team and works closely with Solution Architects, Data Engineers, Marketing Strategists, and digital marketing specialists to bring data-driven customer experiences to life. The consultant leads discovery efforts, supports activation strategies, and partners with business and technical teams to design solutions that deliver measurable marketing outcomes.
Success in this role requires a strong consulting mindset, a passion for marketing technology, and the ability to translate complex technical concepts into clear insights for clients and internal teams. The ideal candidate is curious, detail-oriented, and proactive in identifying opportunities to better leverage customer data to power modern digital marketing.
While the immediate need is Adobe RTCDP expertise, candidates must be willing to learn and support a variety of CDP and marketing automation platforms in this role.
Information Security Responsibilities
Role and Responsibilities:
- Serve as the day-to-day platform consultant for clients, providing strategic guidance on Customer Data Platform (CDP) capabilities, use cases, and activation strategies.
- Develop a deep understanding of each client’s business objectives, marketing strategy, and available customer data to ensure CDP initiatives support measurable marketing outcomes.
- Lead discovery sessions, stakeholder interviews, and requirements gathering to identify opportunities for CDP-driven marketing use cases.
- Translate marketing and business requirements into clear CDP business and technical requirements for identity resolution, data governance, data modeling, data ingestion, segmentation, channel activation, and audience reporting in partnership with Solution Architects and engineering teams.
- Support product and strategy teams to prioritize activation-focused CDP use cases that support segmentation, personalization, and cross-channel customer engagement.
- Define activation strategies that leverage downstream orchestration channels such as paid media, email, SMS, web personalization, and other channels commonly found in marketing automation platforms.
- Partner with other platform consultants to create and maintain solution documentation for CDP and orchestration platforms.
- Serve as the platform subject matter expert for each client’s CDP implementation, advising on platform capabilities, limitations, and best practices.
- Manage incoming platform-related requests and collaborate with internal teams to prioritize and deliver CDP enhancements and activation initiatives.
- Work closely with the Project Management team to coordinate delivery timelines and manage multiple concurrent initiatives.
- Provide hands-on guidance and enablement to client teams, helping them operationalize CDP capabilities and maximize value from their marketing technology investments.
Preferred Qualifications:
- 5+ years of experience working in an agency environment; strong consulting, and client-facing skills
- 3+ years of experience working with CDPs, specifically Adobe RTCDP
- Strong understanding of customer data platforms and the modern data infrastructure
- Hands-on experience configuring Adobe Real-Time CDP, including creating complex audiences
- Familiarity with all Adobe applications is strongly preferred
- Experience with Adobe Tags (formerly called “Launch”) and AEP SDK implementation is a plus
- Experience with analytics tools like Google Analytics or Customer Journey Analytics is a plus
- Experience with data visualization tools such as Tableau, PowerBI, etc. is a plus
- Experience with marketing automation tools is a plus
- Experience with A/B testing tools is a plus
- College degree in Marketing, Business, Analytics, Data Science or related field
Individual pay is determined by many factors, including experience, relevant education or training, and organizational needs. The mid-range to maximum of the salary range is generally reserved for individuals who are highly experienced in the role.