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Right Side Up via Lever

Generative Engine Optimization (GEO) Consultant

United States Level not stated
still open verified 1d ago posted 367d ago seen 3h ago

Posted 367 days ago, which is unusual. The employer's own board was still carrying it when we last read it, 3 hours ago.

Apply at jobs.lever.co

This is the employer's own posting, not a copy on a job board.

What we know

Is it still open?

Confirmed still open

Last checked 1d ago — checked against the employer's own applicant tracking system, which is the company answering directly.

We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.

Check this listing's status as JSON

How old is it?

Posted 367d ago

The date the source published, not the day we noticed it (2025-10-30). Last seen at its source 3h ago.

We have tracked this listing since 7 Aug 2026 (87 days). The employer's own board has carried it every time we have read it since 19 Aug, when our records begin, most recently 3 hours ago.

Is it remote?

Marked remote on the employer's board

Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.

Who may apply?

United States

The description states no restriction of its own. This is the source's own tag.

Pay not stated

Similar roles pay $112.4k–172.9k/yr

Middle 50% of 356 listings that do state pay — Consulting · all levels · United States · USD/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.

Skills named in the ad

Answer Engine OptimizationChatGPTCommunity ManagementContent MarketingLLMModel EvaluationSEO

Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.

Carried by 1 source

The listing

About Right Side Up
 
Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.
 
Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. We have over 1400+ clients including Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, Calm, and more. 
 
About the Role
 
We're seeking freelance Generative Engine Optimization (GEO) consultants to help our clients navigate the evolving landscape of AI-powered search and discovery. This role requires a unique blend of brand strategy, content expertise, and technical optimization skills to ensure our clients' content is visible and impactful across Large Language Models (LLMs) like ChatGPT, Claude, Perplexity, and emerging AI platforms. Contract projects typically range from 10–40 hours per week, depending on client needs and project scope.

Responsibilities

  • Develop overarching GEO strategies that combine content optimization, syndication, and analytics.
  • Guide clients through brand-level content strategy, shifting from keyword-focused SEO to audience-focused GEO.
  • Create evaluation frameworks for measuring LLM visibility and impact.
  • Build content strategies based on brand segmentation and audience expertise.
  • Develop and produce optimized content specifically designed for AI discovery.
  • Create content that answers the questions your target audience is asking AI assistants.
  • Guide onsite technical optimization to improve content discoverability by LLMs.
  • Collaborate with development teams to implement technical changes.
  • Stay current on evolving best practices for AI content indexing.
  • Develop syndication strategies across Reddit, YouTube, Quora, Discord, and other platforms.
  • Leverage affiliate marketing and organic community building.
  • Execute PR and community engagement initiatives to amplify content reach.
  • Track and measure LLM visibility and brand mentions across AI platforms.
  • Report on GEO impact using specialized tools and analytics.
  • Provide actionable insights for continuous optimization.
  • Requirements

  • Strong understanding of content strategy and brand positioning.
  • Experience with content syndication across multiple platforms (Reddit, YouTube, Quora, etc.).
  • Familiarity with technical SEO principles and their application to GEO.
  • Analytics mindset with ability to measure and report on visibility metrics.
  • Creative, strategic thinking over purely quantitative analysis.
  • Tools & Platforms

  • Familiarity with LLM tracking tools (Profound, Scrunch, AirOps, etc.).
  • Content management and optimization tools.
  • Analytics platforms for measuring AI visibility.
  • Why Right Side Up
     
    Join a team that values expertise, flexibility, and meaningful work with some of the most innovative brands in the world.
     
    Exciting opportunities are available now — apply today to join our network of experts!
    Apply at jobs.lever.co