Senior Manager, Marketing Operations
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 2d ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 16d ago
The date the source published, not the day we noticed it (2026-10-17). Last seen at its source 1h ago.
We have tracked this listing since 17 Oct 2026 (16 days). The employer's own board has carried it every time we have read it, most recently 1 hour ago.
Is it remote?
The listing says yes
The location field doesn't say remote, so our assessment is based on the title or the description. Read the listing before applying.
Who may apply?
United States
The description states no restriction of its own. This is the source's own tag.
Pay not stated
Similar roles pay $112.5k–165k/yr
Middle 50% of 300 listings that do state pay — Sales & Marketing · Manager · United States · USD/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
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Greenhouse employer's own board first seen 16d ago · last seen 1h ago
The listing
TailorCare is transforming the experience of specialty care. Our comprehensive care program takes a deeply personal, evidence-based approach to improving patient outcomes for joint, back, and muscle conditions. By combining a careful assessment of patients’ symptoms, health histories, preferences, and goals with predictive data and the latest evidence-based guidelines, we help patients choose—and navigate—the most effective treatment pathway for them, every step of the way.
TailorCare values the experiences and perspectives of individuals from all backgrounds. We are a highly collaborative, curious, and determined team passionate about scaling a high-growth start-up to improve the lives of those in pain. TailorCare is a remote-first company with a hybrid office in Nashville.
Position overviewWe are seeking an experienced, hands-on Senior Marketing Operations Manager to run and optimize the technology, workflows and processes that support marketing across our B2B and B2C audiences. The Senior Manager of Marketing Operations will manage the administration, optimization and day-to-day execution of TailorCare's marketing technology stack, working to make sure platforms, data and workflows run smoothly and support the goals set by marketing leadership.
This role supports the following capabilities:
- Consumer acquisition, activation and lifecycle engagement
- B2B demand generation and sales enablement
- Omnichannel journey orchestration
- Personalization and AI enablement
- Attribution, reporting and deliverability
This person will work closely with product and engineering, following an established software development lifecycle (SDLC), to scope, prioritize and execute marketing capabilities.
Strategic ImpactReporting to Marketing leadership, this role plays a hands-on part in improving measurement, maintaining technology investments and supporting personalized, AI-enabled engagement across the buyer and patient journey.
Success in this role will contribute to:
- Increased patient enrollment, activation and engagement
- Better visibility into marketing's contribution to pipeline and revenue
- More personalized and coordinated omnichannel experiences
- Reduced reliance on external agencies
- Increased operational efficiency
- Marketing technology administration and optimization
- HubSpot and Customer.io administration and configuration
- Deliverability, consent management and operational compliance
- UTM tagging standards and attribution reporting support across B2B and B2C
- A/B and multivariate testing, including tooling, tracking setup and testing infrastructure
- Omnichannel journey design and lifecycle orchestration support
- Personalization deployment and AI-enabled content capabilities
- Vendor coordination and agency support
Required experience
- 8+ years in B2B and B2C marketing operations or marketing automation, with a focus on B2C lifecycle:
- Acquisition: campaign operations, lead capture
- Activation: onboarding and intake journeys, conversion from prospect to enrolled member
- Retention and re-engagement: lifecycle triggers, next-best action logic, win-back and reactivation programs
- Hands-on expertise with HubSpot, Customer.io or similar platforms
- 3+ years managing a team in a fast-paced startup environment
- Experience supporting AI-enabled marketing capabilities
- Experience in healthcare or regulated industries preferred
Preferred technical experience
- Salesforce integrations
- Segment or CDPs
- Twilio
- GA4
- Looker, Tableau or Power BI
- API integrations
- Data warehouses and event tracking frameworks
- Personalization and experimentation platforms (Claude, Gemini or equivalent), and applying them to campaign production, QA, reporting and measurement
Preferred attributes
- Detail-oriented with strong operational discipline
- Highly collaborative and cross-functional
- Comfortable in high-growth, evolving environments
- Analytical, curious and systems-oriented
What's In It For You
- Meaningful Work: We are dedicated to our mission and deeply value our patients and each other. Each day offers the opportunity to make a positive impact.
- Work Environment: We operate as a remote-first company with options for a hybrid work model in Nashville.
- Time Off: Our generous paid time off (PTO) and holiday plans ensure you have ample time to rest and recharge.
- Family First: We offer paid parental leave and support a healthy work-life balance, encouraging flexibility and autonomy. We love talking about our family and pets!
- Comprehensive Benefits: From Day 1, employees enjoy medical, dental, vision, life, and disability insurance, wellness resources and an employer HSA contribution.
- Fair Compensation: We are committed to equitable pay for all team members and support your future goals with a 401k plan that includes employer matching.
- Community: We foster an inclusive environment where you can rely on your teammates, share honest feedback, and feel comfortable being your authentic self at work each day.
TailorCare seeks to recruit and retain staff from diverse backgrounds and encourages qualified candidates to apply. TailorCare is an equal opportunity employer and does not discriminate on the basis of age, sex, gender identity/expression, sexual orientation, color, race, creed, national origin, ancestry, religion, marital status, political belief, physical or mental disability, pregnancy, military, or veteran status.