Loyalty Program Strategist - Freelance - Remote
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 1d ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 34d ago
The date the source published, not the day we noticed it (2026-08-11). Last seen at its source just now.
Is it remote?
Marked remote on the employer's board
Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.
Who may apply?
United States
The description states no restriction of its own. This is the source's own tag.
Pay not stated
Similar roles pay $110k–190.2k/yr
Middle 50% of 642 listings that do state pay — Operations · all levels · United States · USD/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
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lever employer's own board first seen 23d ago · last seen just now
The listing
About Right Side Up
Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.
Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We're trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. We have over 250+ clients including Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, Calm, and more.
About the Role
Responsibilities
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Audit existing loyalty or rewards programs, including mechanics, redemption structures, and unit economics.
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Evaluate whether a loyalty program is the right growth lever for a given business, product, or customer segment, and make the case either way.
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Design loyalty program strategy and mechanics tailored to B2B, B2C, and marketplace business models.
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Build the business case connecting loyalty investment to retention, repeat behavior, and revenue growth.
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Assess customer behavior, segmentation, and what motivates a given audience to take action.
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Benchmark against competitors and comparable loyalty programs, and know when a comparison does or doesn’t translate.
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Partner closely with product, marketing, and finance stakeholders to align on scope, priorities, and tradeoffs.
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Translate strategy into a clear, execution-ready framework or proposal that product and engineering teams can build against.
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Define success metrics and measurement frameworks for new or evolved loyalty programs.
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Advise on program structure, including tiering, earn/burn mechanics, and personalization.
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Present findings and recommendations to senior stakeholders, including executive teams.
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Stay current on loyalty and retention best practices across industries and business models.
Requirements
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8+ years designing and building loyalty programs, ideally across B2B, B2C, and/or marketplace businesses.
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Track record evaluating the unit economics and business case behind loyalty investments, not just program design.
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Strong blend of product and marketing instincts, with a clear read on what motivates people to take action.
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Comfortable operating cross-functionally with product, engineering, and finance stakeholders.
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Experience translating strategy into frameworks that product and engineering teams can execute against.
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Hands-on operator who has shipped loyalty programs, not just advised on them.
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Comfortable in open-ended, evaluative engagements, structuring ambiguity into a clear deliverable.
Tools & Platforms
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Familiarity with loyalty and rewards platforms such as Yotpo, Smile.io, Annex Cloud, Bond, or custom-built systems.
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CRM and lifecycle marketing tools.
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Analytics platforms for cohort, retention, and unit economics analysis.
Why Right Side Up
Join a team that values expertise, flexibility, and meaningful work with some of the most innovative brands in the world. Exciting opportunities are available now — apply today to join our network of experts!