Sr Retail Marketing Manager
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 2d ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 94d ago
The date the source published, not the day we noticed it (2026-07-08). Last seen at its source just now.
We have tracked this listing since 5 Oct 2026 (5 days). The employer's own board has carried it every time we have read it, most recently just now.
Is it remote?
Marked remote on the employer's board
Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.
Who may apply?
United States
The description states no restriction of its own. This is the source's own tag.
Pay not stated
Similar roles pay $110k–173.5k/yr
Middle 50% of 369 listings that do state pay — Sales & Marketing · Senior · United States · USD/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
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Recruitee employer's own board first seen 5d ago · last seen just now
The listing
Trafilea is scaling fast; and our wholesale channel is accelerating even faster. We’re looking for an innovative, proactive Wholesale Marketing Manager to lead retail and wholesale marketing for Shapermint and Truekind across North America and international markets. This role sits at the center of our retail expansion, driving sell‑through, brand equity, and category‑leading performance across major department stores, mass merchants, freestanding retail, and on‑air channels.
Trafilea’s wholesale footprint is growing rapidly, with full‑door distribution at Walmart US and Belk, and expansion underway across Walmart Canada and Kohl’s for 2027. You’ll help amplify this momentum; strengthening brand presence, accelerating revenue, and ensuring our marketing shows up with excellence across every retail partner.
You will own the strategy, planning, and execution of integrated 360° campaigns that bring our brands to life across every physical and digital retail touchpoint. You’ll ensure marketing excellence, brand consistency, and measurable impact on revenue, profitability, and long‑term brand strength.
Manage, mentor, and evaluate the Brand Marketing Manager and supporting specialists.
Develop and execute 360° campaigns integrating OOH, influencer, in-store, and digital tactics.
Support freestanding store launches with playbooks, launch plans, and evaluations.
Ensure creative and merchandising alignment with brand positioning and retailer guidelines.
Monitor sell-through, traffic lift, and digital performance metrics for all campaigns.
Own retail marketing budget allocation, including co-op spend and production costs.
Implement AI-driven tools for campaign tracking and creative optimization.
Project & campaign reporting for senior leadership
10+ years in retail/wholesale marketing, leading multi-channel campaigns (in-store, digital, influencer, media) with measurable impact; experience with major retailers (Walmart, Macy's, Kohl's, Nordstrom); apparel/intimates a plus.
Proven ability to negotiate and lead vendor/retailer relationships.
Data-driven mindset, using metrics to optimize spend and storytelling.
Proficiency in Excel (advanced formulas, pivot tables), Google Workspace, and PM tools (Asana).
Hands-on with AI tools to improve efficiency, reporting, and campaign analysis.
Excellent communicator, able to influence execs, vendors, and cross-functional teams.
Strategic thinker (80-20 prioritization), adaptable with contingency planning.
Strong problem-solver, turns data and mistakes into scalable process improvements.
High ownership and accountability, bias for speed and quality standards.
About Trafilea
Trafilea is the Consumer Tech Platform powering the next generation of consumer brands — we call it the AI Growth Engine. We don't just consult or advise: we own and operate our own digitally native brands, combining technology, growth marketing, and operational excellence to scale purpose-driven companies fast. With $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, our brands live where consumers shop — from Walmart and Nordstrom to Amazon and a strong global D2C footprint.
As we invest in AI and automation like few others in eCommerce, we're looking for ambitious talent who want to grow at that same speed. We offer an 100% remote challenging environment with USD salary + a full suite of perks & benefits.