Paid Media Strategist (Ecommerce Industry)
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 1d ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 4d ago
The date the source published, not the day we noticed it (2026-10-06). Last seen at its source 1h ago.
We have tracked this listing since 6 Oct 2026 (4 days). The employer's own board has carried it every time we have read it, most recently 1 hour ago.
Is it remote?
Marked remote on the employer's board
Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.
Who may apply?
Egypt, Argentina, Ethiopia, South Africa, Nigeria
The description agrees: it names LATAM, Africa, Eastern Europe.
What the ad says
…role is open to candidates based in LATAM, Africa, and Eastern Europe…
Pay not stated
Similar roles pay $1,250–2,000/mo
Middle 50% of 13 listings that do state pay — Content & Media · all levels · Argentina · USD/month. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
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Ashby employer's own board first seen 4d ago · last seen 1h ago
The listing
This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.
Our client is a growing marketing agency supporting a high-performing e-commerce brand in the kitchen appliance space. The agency is looking for an experienced paid media professional to take ownership of campaign execution and help scale performance across key acquisition channels.
Role Overview
The Paid Media Strategist (Ecommerce Industry) will own the day-to-day execution, optimization, and reporting of paid media campaigns for an established e-commerce client.
This is a hands-on role responsible for managing substantial monthly ad spend across Meta and Google, developing structured testing plans, collaborating on creative strategy, and making data-driven recommendations to improve efficiency and profitable growth.
The ideal candidate has deep e-commerce paid media experience and can independently build campaigns, analyze performance, identify scaling opportunities, and provide strategic recommendations in a fast-moving agency environment.
Location
Fully Remote | 9:00 AM - 5:00 PM EST | 30 hours
Key Responsibilities
Paid Media Management & Optimization
Build, launch, manage, and optimize paid media campaigns across Meta Ads and Google Ads.
Manage campaign budgets, pacing, audience targeting, bidding, testing, and day-to-day performance optimization.
Support approximately $150K in projected monthly media spend across platforms.
Monitor performance and proactively recommend improvements to ROAS, CAC, conversion volume, and overall efficiency.
Support expansion into additional acquisition channels when appropriate, including Microsoft Ads, TikTok, YouTube, AppLovin, and other relevant platforms.
Growth Strategy & Testing
Develop structured testing plans across audiences, creative angles, offers, campaign structures, and channels.
Identify opportunities to scale winning campaigns while maintaining efficiency.
Provide strategic recommendations on channel mix, budget allocation, and paid growth opportunities.
Stay current on platform changes, e-commerce advertising trends, and emerging paid acquisition channels.
Evaluate, research, and learn new paid media channels as the account scales.
Creative Collaboration
Partner with the agency team, designer, and client to recommend creative concepts and assets for testing.
Translate campaign performance into clear creative learnings and next-step recommendations.
Use AI tools where helpful to support creative ideation, ad variations, research, and testing workflows.
Provide data-backed creative recommendations without serving as the primary graphic designer or video editor.
Reporting & Performance Analysis
Maintain clear reporting on campaign performance, budget pacing, tests, wins, and areas of concern.
Analyze campaign data and translate performance into actionable recommendations.
Provide regular performance updates and recommendations to the agency lead.
Maintain visibility into spend, results, learnings, and next steps.
Client & Agency Collaboration
Join occasional client calls to explain campaign performance and strategic recommendations when needed.
Communicate proactively with the agency team during agreed working hours.
Work independently while escalating risks and important decisions quickly.
Adapt to shifting priorities within a fast-paced agency environment.
Qualifications
Experience
5+ years of hands-on paid media experience, with a strong focus on e-commerce.
Proven experience personally managing substantial paid media budgets, ideally $100K+ per month.
Strong hands-on experience with Meta Ads Manager and Google Ads.
Experience with Microsoft Ads, TikTok Ads, YouTube Ads, AppLovin, or other growth channels is a plus.
Agency experience is strongly preferred.
Skills
Strong understanding of e-commerce customer acquisition and paid media performance.
Strong understanding of conversion tracking, attribution, ROAS, CAC, and campaign scaling.
Ability to manage budgets, pacing, audience targeting, bidding, and campaign optimization.
Ability to develop structured testing plans across audiences, creative, offers, campaign structures, and channels.
Strong analytical skills with the ability to translate performance data into clear actions and recommendations.
Ability to identify opportunities to scale campaigns while protecting efficiency.
Ability to collaborate on creative strategy and provide recommendations based on campaign performance.
Ability to evaluate and learn emerging paid acquisition channels as account needs evolve.
Strong organization and attention to detail when independently managing campaigns.
Ability to work autonomously while proactively escalating risks and important decisions.
What Success Looks Like
Paid media campaigns are launched, managed, and optimized consistently.
Clear testing and scaling plans are established across Meta and Google.
The e-commerce client has clear visibility into performance, spend, learnings, and next steps.
Creative recommendations are grounded in campaign performance data.
Campaigns are monitored closely and urgent issues are identified and escalated quickly.
The role expands to support additional paid media accounts as the agency grows.
Opportunity
The Paid Media Strategist (Ecommerce Industry) will have the opportunity to become a key performance marketing partner within a growing agency.
The role provides immediate ownership of a high-value e-commerce account, with the opportunity to expand responsibilities to additional paid media accounts as the agency grows.
Application Process:
To be considered for this role these steps need to be followed:
Fill in the application form
Record a video showcasing your skill sets