SEO & Performance Content Lead
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 1d ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 66d ago
The date the source published, not the day we noticed it (2026-08-05). Last seen at its source just now.
We have tracked this listing since 9 Oct 2026 (1 days). The employer's own board has carried it every time we have read it, most recently just now.
Is it remote?
Austin, Texas, United States; New York, New York, United States; Remote (US); San Francisco, California, United States
That is the location the employer filed this posting under. Quoted as written — we do not re-word the source's own location.
Who may apply?
United States
The description states no restriction of its own. This is the source's own tag.
Pay
$160k–210k/yr
Read out of the job description by us, not from a structured field. Shown in the posting's own currency and period; we never convert.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
-
Greenhouse employer's own board first seen 1d ago · last seen just now
The listing
About the role
Thatch is rewiring how health benefits work. We're looking for an SEO & Performance Content Lead to build organic search into a durable growth channel.
You'll own our SEO strategy end to end, from identifying opportunities to building the systems, content, and team that drive meaningful business results. You'll partner closely with Marketing, Product Marketing, and Engineering to make search a core part of how we grow.
What you'll do
- Own SEO strategy across technical SEO, content, AI search, and organic acquisition.
- Develop content strategies that answer real buyer questions and drive qualified traffic.
- Build and scale our SEO function, including hiring and leading the team over time.
- Partner closely with Engineering to improve site architecture, performance, and technical SEO.
- Build AI-enabled workflows that improve research, content creation, optimization, and measurement.
- Establish editorial standards that balance quality with speed.
- Measure performance across organic traffic, pipeline, and revenue, and use those insights to improve the strategy.
- Partner with Product Marketing, Brand, Legal, and Sales to publish accurate, high-impact content.
What we're looking for
- You've built or significantly scaled an SEO program.
- Deep knowledge of technical SEO, content strategy, and AI search.
- Experience leading SEO for a B2B SaaS or similarly complex business.
- Experience using AI tools to improve research, content creation, and operational efficiency.
- Comfort partnering closely with Engineering and Design teams.
- Experience hiring or managing teams, agencies, or contractors.
- A track record of connecting SEO investments to business outcomes.
- Comfort operating in ambiguity and building processes from scratch.
Experience that stands out
- Built SEO from an early-stage foundation.
- Grew organic acquisition in a competitive B2B market.
- Built AI-native workflows for SEO and content operations.
- Deep technical SEO expertise across site architecture, schema, and Core Web Vitals.
- Experience with AI search, AI Overviews, or answer engines.
What to expect
We aim to keep the process thoughtful, rigorous, and efficient. Most candidates complete it within three weeks. You can expect:
- Initial conversation with a recruiter.
- Hiring manager interview.
- Live case study.
- Conversations with members of the team.
- Final conversation with our leadership team.
About Thatch
We’re a fully distributed early stage company using technology to change the way America does healthcare. We’re a happy, friendly, high-velocity team. You can read more on Thatch here.