Senior Sales Manager - Europe

About Daon
Daon is a global leader in the defense against digital identity fraud and AI-generated synthetic identities. For over a quarter of a century, we have partnered with governments and leading enterprises to deliver secure, seamless identity experiences across financial services, telecommunications, healthcare, travel, and critical infrastructure.

Our TrustX platform enables organisations to orchestrate secure, scalable, cross-channel identity workflows, supporting identity verification, biometric authentication, and lifecycle management across complex environments. More than two billion identities worldwide have been safeguarded by Daon technology. Recognised as a leading provider by multiple analyst firms including Gartner®, Kuppinger Cole, and Frost & Sullivan®, Daon is at the forefront of shaping the future of identity security.

Role Summary

The Europe Sales Director role sits within the EMEA team and is responsible for securing new-logo business for Daon through both direct and partner-led sales channels. The successful candidate will play a lead role in driving revenue growth by identifying, acquiring and developing new customers and strategic partners.

The role has a particular focus on helping customers prepare for the EU Anti-Money Laundering Regulation (AMLR), which applies from 10 July 2027.

Key target markets include financial institutions, fintech, digital banks, public sector, and Fortune 1000 customers across gaming, telecoms, public sector and technology, as well as other companies agreed with the management team.

The role will involve opportunity sourcing, qualification and pipeline development through networking, targeted outreach, opportunity pursuit, market knowledge and market development campaigns.

Buyers are typically heads of fraud, security, compliance and digital, along with the executives above them. They are buying lower fraud losses, faster customer onboarding and regulatory compliance, and the successful candidate will sell in those terms.

The successful candidate will build most of their own pipeline through research, a clear point of view on each target account and direct outreach to senior decision makers.

The role reports directly to the VP Sales Europe.

Key Responsibilities

• Hunt for and secure new-logo business, including sourcing, qualifying, progressing and closing opportunities working from a named list of target accounts agreed with their manager..
• Identify, qualify, develop and manage new partnership opportunities.
• Manage the full direct and indirect sales process, including business development, opportunity qualification, bid/no-bid recommendations and end-to-end pursuit through to close.
• Develop and maintain strong commercial relationships with partners, end customers, system integrators and technology partners, where applicable.
• Build relationships across the full buying group in each account, including fraud, security, compliance, digital and procurement, so that no opportunity depends on a single contact.
• Work closely with Daon teams and other strategic contributors to develop medium- and long-term partner and direct sales strategies.
• Engage directly with end customers to understand and define requirements, maintaining involvement to support successful implementation.
• Collaborate across the company to maximise the effective use of resources and expertise.
• Grow Daon’s presence in target market segments through direct customer engagement and partner-led activity.
• Build account plans and go-to-market strategies for each target customer and partner and prepare thoroughly for every senior customer meeting.
• Maintain accurate sales forecasts, pipeline records and opportunity hygiene to support effective management reporting managed in in HubSpot.

 Person Description

 Education & Qualifications:

• Significant market and solution-specific sales experience within the identity or authentication space is highly desirable.
• Bachelor’s degree in a technical, business or relevant field is required.
• Formal sales training, including consultative or solution-selling methodologies, is desirable.

 Profile, Skills and Experience

• We are seeking a commercially experienced sales professional with proven persistence, who has won complex deals that stalled more than once before closing.
• Relevant sales experience is required, ideally with a background in identity management, cybersecurity, financial services or another technology field relevant to Daons business.
• Strong business acumen: able to explain a customer’s problem in commercial terms and quantify it with a strong understanding of solution selling and strategic relationship building.
• Proven track record of overachieving quota through consultative, complex solution sales and partnership-led revenue generation.
• Established senior-level contacts and relationships with key end customers, partners or agents, with credibility and respect within the target market community and a record of opening new senior-level conversations without an introduction.
• Consistent overachiever with notable, measurable and verifiable commercial achievements.
• Ability to identify, open and develop new vertical market opportunities for the company.
• Experience selling complex, mission-critical enterprise software into emerging or developing markets, with the ability to create meaningful commercial opportunities.
• Self-sources the majority of their own pipeline and manages the full sales process from prospecting and structured lead generation through to pipeline management, reporting and execution.
• Ability to think and act strategically while maintaining a pragmatic commercial perspective.
• Strong influencing skills and executive presence; articulate, credible and confident in senior customer conversations.
• Ability to contribute to the development of customer presentations, partner materials and trade show content.
• Self-managing and methodical: plans their territory, keeps their own commitments and maintains momentum without close supervision, with a collaborative, team-oriented mindset.

The Daon DNA

We believe an organisation’s culture is more than a set of shared values and beliefs. It is created through consistent, authentic behaviours, including honesty, integrity, respect, teamwork and professionalism.

Special Circumstances

Regular travel mainly within Europe, with some travel to the EMEA region may be required.

Role required to be based in one of the main European countries.

Location

Europe