Senior Regional Marketing Specialist
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 1d ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 11d ago
The date the source published, not the day we noticed it (2026-10-22). Last seen at its source 6h ago.
We have tracked this listing since 22 Oct 2026 (11 days). The employer's own board has carried it every time we have read it, most recently 6 hours ago.
Is it remote?
Marked remote on the employer's board
Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.
Who may apply?
EMEA
The description states no restriction of its own. This is the source's own tag.
Pay not stated
Similar roles pay €85k–109.2k/yr
Middle 50% of 34 listings that do state pay — Sales & Marketing · Senior · EMEA · EUR/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
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Lever employer's own board first seen 11d ago · last seen 6h ago
The listing
The United States is Lodgify's most strategic growth market, and we are looking for a Senior Regional Marketing Specialist to drive our presence end-to-end—from customer acquisition through onboarding activation and retention. Based at our Barcelona HQ with travel to the U.S. for key events and partner meetings, this role offers high autonomy to build a full growth engine, engineer automated workflows, and collaborate directly with Product Management.
⭐ How will you make an impact?
- Own and manage the U.S. regional growth strategy and budget, optimizing spend across channels to achieve pipeline, CAC, and ROI targets.
- Build data-backed business cases and quantified ROI models for strategic initiatives, channel investments, and resource requests.
- Develop regional segmentation frameworks and tailored playbooks for high-priority U.S. markets and customer tiers.
- Lead full-funnel marketing programs across content, paid digital, CRM lifecycle, social, partnerships, and regional industry events.
- Build and scale automated growth systems using n8n, Zapier, or similar platforms to streamline campaign operations and lead management.
- Gather market and competitive intelligence through AirDNA and industry reports, converting insights into clear positioning and pricing recommendations.
- Partner directly with Product Management to connect U.S. customer feedback and competitive trends directly to product roadmap decisions.
- Identify, negotiate, and establish long-term strategic partnerships with U.S. hospitality associations, tourism boards, and industry organizations.
- Brief and manage external agency networks and freelancers while mentoring junior team members supporting regional marketing efforts.
- Distill U.S. market performance and strategic updates into clear, executive-ready presentations for senior leadership.
⭐ What makes you a great fit?
- 6–9 years of growth or regional marketing experience, ideally within short-term rental, vacation rental, or hospitality technology sectors.
- A generalist growth skill set spanning content/SEO, paid acquisition, lifecycle CRM, strategic partnerships, and events.
- Hands-on experience building automated workflows and growth systems using tools like n8n, Zapier, Make, or equivalent platforms.
- Demonstrated track record of building quantitative business cases and ROI models for marketing investments.
- Strong analytical skills with experience analyzing competitive positioning, packaging models, and market data to drive business decisions.
- Experience designing customer activation, onboarding, and churn-reduction programs alongside acquisition campaigns.
- Proven relationship-building and negotiation skills with trade associations, media partners, or industry bodies.
- Fluency in English and willingness to travel periodically to the U.S. while based in Spain.
🏠 Remote Flexibility: The freedom to work from home.
🌴 Time to Recharge: 25 working days of paid vacation and Jornada Intensiva in August.
🛡️ Alan Health Insurance: Premium health, dental, and mental health support via Alan. Pre-existing conditions are covered.
💸 Tax-Free Savings: Increase your take-home pay by using Flexible Remuneration for meal costs (up to €220/mo) and public transport (up to €136/mo).
🖥️ Home Office Gear: We provide a table, ergonomic chair, and monitor for your home setup.
🇪🇸 Language Learning: Free Spanish classes.
🤑 Referral Program: Cash rewards for bringing in new talent.
✈️ Annual Offsite: We bring the whole team together in Barcelona once a year for an unforgettable company offsite!
🎯 Dynamic Hub: A high-energy, inclusive environment designed for collaboration and connection with a team that represents over 60 countries.