Growth Marketing Manager
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 1d ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 1d ago
The date the source published, not the day we noticed it (2026-11-04). Last seen at its source just now.
We have tracked this listing since 4 Nov 2026 (1 days). The employer's own board has carried it every time we have read it, most recently just now.
Is it remote?
Anywhere in Latin America
That is the location the employer filed this posting under. Quoted as written — we do not re-word the source's own location.
Who may apply?
LATAM
The description agrees: it names LATAM.
What the ad says
…LATAM-based LATAM-based | Contractor | US Eastern hours…
…LATAM-based LATAM-based | Contractor | US Eastern hours…
Pay not stated
Similar roles pay $1,250–2,625/mo
Middle 50% of 91 listings that do state pay — Sales & Marketing · all levels · LATAM · USD/month. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
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Ashby employer's own board first seen 1d ago · last seen just now
The listing
About the job
Company Overview
Our client is an early-stage, fast-growing beauty brand redefining the nail care category with high-performance skincare for nails. Founded by seasoned beauty and consumer leaders, including the former CEO of a global beauty brand and the founder of a category-defining DTC consumer brand, the company sells across its own DTC e-commerce channel, national retail partners in the US, TikTok Shop, and Amazon. Its products are designed as daily self-care rituals with a natural replenishment cycle, and the company is now building a top-tier, in-house growth engine to scale across every channel.
About the Role
Maybe you've been the person behind a consumer brand's growth curve and want a seat closer to the decisions. Or maybe you've been leading growth inside a single channel and want to own the whole picture: DTC, retail, and marketplaces together. In this role you won't be one voice among many in a large marketing org. You'll own the growth number, decide where the next marketing dollar goes, and lead a team of specialists to get there.
What You Will Do
This is a hands-on leadership role for an analytical, commercially minded operator who is as comfortable building a growth model in a spreadsheet as working inside an ad account. Every channel behaves differently. The expectation stays the same: grow revenue efficiently and prove it with data.
You will own customer acquisition, retention, LTV, and blended marketing efficiency (MER/CAC) across DTC, retail, TikTok Shop, and Amazon. You will build full-funnel growth roadmaps and allocate monthly and quarterly budgets across Meta, TikTok, Google, and retail media networks. To accelerate in-store sell-through, you will use geo-targeted campaigns, local promotions, and retail media activations, and you will use store velocity data to build the business case for new doors. You will lead and coordinate four specialized functions: Performance Marketing, Lifecycle/CRM, Graphic Design, and Community Management. You will turn complex attribution data into clear insights and lead weekly executive performance meetings covering pacing, MER, CAC, repeat purchase rates, and door performance. You will also use AI and automation tools to speed up analysis, competitive research, and testing cadence.
Why Join
You'll join a fast-growing brand at an early stage, backed by founders with deep beauty and consumer experience. You'll have real ownership: budget, strategy, and a team built around the growth function. The role is fully remote, works with a US-based team.
Who You Are
Proven Growth Track Record: 4–6+ years leading growth (or reporting to the head of growth for a high-growth consumer or DTC brand).
Performance Roots: Deep technical media buying roots; direct history managing substantial budgets across Meta, TikTok, and Google Ads.
Omnichannel Perspective: Proven experience bridging DTC paid acquisition with physical retail doors (Target, wholesale) and marketplaces (Amazon, TikTok Shop).
Analytical Mastery: Advanced proficiency with spreadsheet modeling, cohort analysis, attribution modeling, and unit economics.
Startup Agility: Autonomous, self-directed operator who establishes clear measurement frameworks without needing micromanagement.
Language & Alignment: Professional, fluent English communication skills; full availability during US Eastern Standard Time (EST) hours.
Nice to Have
Experience in beauty, personal care, or CPG, especially replenishable products
Hands-on experience with retail media networks (e.g., Target Roundel, Amazon Ads)
Experience leading or coordinating small specialist teams in a startup environment
Familiarity with AI tools and workflow automation for reporting and testing
📍 Remote, LATAM-based | Contractor | US Eastern hours