CRM & Marketing Specialist (iGaming)
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 11h ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 33d ago
The date the source published, not the day we noticed it (2026-09-01). Last seen at its source 2h ago.
Is it remote?
Marked remote on the employer's board
Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.
Who may apply?
Malta
The description states no restriction of its own. This is the source's own tag.
Pay not stated
Similar roles pay $96.2k–199.6k/yr
Middle 50% of 78 listings that do state pay — Sales & Marketing · all levels · EMEA · USD/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
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bamboohr employer's own board first seen 11h ago · last seen 2h ago
The listing
PLAYERSBEST is a leading affiliate and lead generation company working within the iGaming and finance verticals. We build high-end websites with quality content that helps customers make informed decisions while driving relevant traffic through both organic and paid search channels. Our focus is on creating exceptional digital experiences, performance-driven strategies, and scalable online brands that deliver measurable results.
About the role
We are seeking a driven and innovative CRM & Marketing Specialist to join our dynamic team. In this fast-paced role, you will be responsible for developing and executing comprehensive CRM strategies that cover the entire customer journey, from lead generation and acquisition to retention, engagement, and maximizing lifetime value across multiple channels.
You will work with multiple brands across diverse markets, constantly learning and adapting to new challenges while collaborating with cross-functional teams to develop innovative solutions and drive success throughout the customer lifecycle.
What you'll do
- Develop and implement CRM strategies and automations to drive lead generation, conversions, and lifetime value.
- Plan, execute, and optimize targeted marketing campaigns including email, SMS, and push notifications.
- Improve conversions through A/B testing and marketing-focused copywriting.
- Analyze CRM data to extract actionable insights and monitor campaign performance for continuous improvement.
- Collaborate with internal teams such as affiliate operations, product, and development.
- Maintain and update existing CRM flows, performing routine quality assurance tasks.
What we're looking for
- 2+ years of experience in CRM and marketing automation within the iGaming industry.
- Proven track record of developing and implementing successful CRM strategies that drive measurable results.
- Experience with A/B testing and player segmentation techniques.
- Strong analytical and problem-solving skills with a data-driven approach.
- Excellent communication and interpersonal skills with the ability to collaborate effectively across teams.
- Creative thinking and copywriting skills for campaign design and execution.
- Ability to work independently in a remote environment, managing multiple projects and priorities.
- Fluency in written and verbal English.
- Proficiency in CRM tools; experience with Customer.io is a plus.
- Knowledge of HTML and CSS is a plus.
What we offer
Flexibility: Remote working environment, or the opportunity to join us at our office in Malta.
Career Advancement: Work alongside driven colleagues in a business on a strong upward trajectory that rewards entrepreneurial thinking and ambition.
Competitive Compensation: Competitive compensation packages with opportunities for performance-based incentives.