Conversion Copywriter & Content Lead
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 11h ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 3d ago
The date the source published, not the day we noticed it (2026-10-07). Last seen at its source just now.
We have tracked this listing since 7 Oct 2026 (3 days). The employer's own board has carried it every time we have read it, most recently just now.
Is it remote?
Europe (remote)
That is the location the employer filed this posting under. Quoted as written — we do not re-word the source's own location.
Who may apply?
Europe
The description states no restriction of its own. This is the source's own tag.
Pay not stated
Similar roles pay $1,500–2,125/mo
Middle 50% of 8 listings that do state pay — Content & Media · all levels · Europe · USD/month. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
-
Ashby employer's own board first seen 3d ago · last seen just now
The listing
Remote | Full-Time preferred, Fractional considered
✍️ Write words. Drive action. Prove the results.
Our client is a fast-growing growth agency helping managed service providers (MSPs) — the IT companies powering small and mid-sized businesses across the US — win more customers.
Their growth engine combines SEO, AI search visibility, outbound, paid advertising, content, and founder-led marketing. Now they’re looking for a Conversion Copywriter & Content Lead who knows how to turn attention into clicks, conversations, and booked calls.
This isn’t a role for someone who simply enjoys writing.
We’re looking for someone who thinks like a marketer, writes like a copywriter, and measures success like a growth operator.
🎯 What You’ll Own
You’ll create copy across multiple channels, including:
Cold email sequences — for client campaigns and internal outbound
Paid ad copy — LinkedIn, Google, Meta, and ChatGPT ads
Landing pages — from the headline to the CTA and everything in between
Newsletters & email sequences — content that turns subscribers into leads
LinkedIn content — writing in two distinct founder voices
Infographics & carousels — shaping the message, angle, structure, and CTA while AI and designers handle the visuals
You’ll have a lot of creative ownership — but the goal is always the same:
Make people do something.
📊 How We Measure Success
Forget word count.
Forget how “pretty” the copy looks.
We care about:
Reply rates
Click-through rates
Conversion rates
Leads generated
Calls booked
If the copy performs, you’re doing your job.
🧠 You’ll Be a Great Fit If...You’ve written direct-response copy for B2B, SaaS, tech, or similar businesses
You can show real results from your copy — not just examples of what you wrote
You’re comfortable writing in someone else’s voice and can switch between distinct personalities
You use AI as part of your workflow, but know how to challenge, edit, and improve AI-generated drafts
You have strong commercial instincts and understand why people click, reply, buy, or book
English is your native language
You can overlap with Lisbon time for at least 4 hours per day
⭐ Bonus: experience with MSPs, IT services, cybersecurity, or B2B tech
🚫 This Probably Isn’t for You If...
Your background is mainly long-form SEO or brand storytelling
Your workflow is basically “prompt → copy → send”
You rely on a designer to figure out whether your copy actually works
You care more about sounding clever than getting results