Customer Advocacy Manager
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 1d ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 44d ago
The date the source published, not the day we noticed it (2026-08-27). Last seen at its source 1h ago.
We have tracked this listing since 9 Oct 2026 (1 days). The employer's own board has carried it every time we have read it, most recently 1 hour ago.
Is it remote?
Remote (US)
That is the location the employer filed this posting under. Quoted as written — we do not re-word the source's own location.
Who may apply?
United States
The description states no restriction of its own. This is the source's own tag.
Pay
$130k–170k/yr
Read out of the job description by us, not from a structured field. Shown in the posting's own currency and period; we never convert.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
-
Greenhouse employer's own board first seen 1d ago · last seen 1h ago
The listing
About the role
Thatch is building our customer advocacy function from the ground up — which means there's no playbook to inherit and no ceiling on what it becomes. We're building it as its own function from zero, at the exact moment you’ll make a sizable impact on the company's growth.
You'll own the program end to end: a formal sales reference process that connects the right customer to the right prospect at the right time, and a customer advocacy motion that turns our strongest customers into public voices for Thatch — case studies, speaking opportunities, and a community of HR leaders who chose to do things differently.
This is a builder's role. The program, the mechanics to make advocacy scalable, and the community are yours to define. You’ll work closely with Sales, Customer Success, and Marketing.
What you'll do
- Build and run a sales reference program that connects the right customers with the right prospects, supports pipeline and win rates, and avoids overusing your strongest advocates.
- Develop a strong bench of customer advocates and create an experience that makes participation valuable for them.
- Create opportunities for customers to advocate through conferences, webinars, podcasts, events, roundtables, and peer conversations.
- Build the systems and processes to manage advocates, requests, availability, and outcomes, using AI and automation to operate efficiently at scale.
- Measure the program’s impact across reference usage, content, pipeline influence, and win rates.
What we're looking for
- 8+ years of experience in customer marketing, advocacy, community, or a related function.
- Experience building a customer reference or advocacy program from the ground up.
- A track record of turning customer relationships into measurable business outcomes.
- Strong partnership with Sales and Customer Success, including the judgment to push back when an ask isn’t right for the customer.
- Comfort operating as a senior, hands-on IC in a fast-moving environment
Experience that stands out
- Experience in fintech, HR tech, benefits, healthcare, or another trust-driven B2B category.
- Existing relationships with industry analysts, media, conference organizers, or other relevant external communities.
What to expect
We aim to keep the process thoughtful, rigorous, and efficient. Most candidates complete it within three weeks. You can expect:
- Initial conversation with a recruiter.
- Hiring manager interview.
- Conversations with members of the team.
- Final conversation with our leadership team.
About Thatch
We’re a fully distributed early stage company using technology to change the way America does healthcare. We’re a happy, friendly, high-velocity team. You can read more on Thatch here.