Growth Marketing Leader
This is the employer's own posting, not a copy on a job board.
What we know
Is it still open?
Confirmed still open
Last checked 1d ago — checked against the employer's own applicant tracking system, which is the company answering directly.
We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.
How old is it?
Posted 11d ago
The date the source published, not the day we noticed it (2026-10-22). Last seen at its source 6h ago.
We have tracked this listing since 22 Oct 2026 (11 days). The employer's own board has carried it every time we have read it, most recently 6 hours ago.
Is it remote?
Marked remote on the employer's board
Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.
Who may apply?
United States
The description states no restriction of its own. This is the source's own tag.
Pay not stated
Similar roles pay $107.5k–178.0k/yr
Middle 50% of 3605 listings that do state pay — Sales & Marketing · all levels · United States · USD/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.
Skills named in the ad
Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.
Carried by 1 source
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Workable employer's own board first seen 11d ago · last seen 6h ago
The listing
Our Clients are a Startup Technology, native AI organizations that are developing software to helps accelerate product innovation through AI-powered knowledge management, workflows, and automation. These companies serve enterprise customers across technology-first industries.
The Growth Marketing Leader will build and scale the company's demand generation engine, driving brand awareness, enterprise engagement, and qualified sales pipeline. They will not only bring vision and strategy to the role, but also have hands-on experience with marketing automation and CRM platforms, including HubSpot, Marketo, and/or Salesforce. Because our clients are creating a new category with limited existing market awareness, this leader must combine strategic marketing expertise with hands-on execution to educate buyers and generate demand.
Key Responsibilities
- Develop and execute an integrated demand generation strategy across paid, organic, and ABM channels.
- Build targeted campaigns for approximately 200 priority enterprise accounts, with a broader audience of 1,000 target accounts.
- Generate measurable sales-qualified pipeline and revenue opportunities rather than focusing primarily on MQLs.
- Establish campaign roadmaps, performance reporting, attribution, and ongoing optimization.
- Partner closely with Sales, BDRs, Marketing Operations, and other marketing functions to improve engagement and conversion.
- Potentially assume broader leadership responsibilities across BDRs, events, and the existing European demand generation function.
The Ideal Candidate Will Bring:
- A combination of experience at established technology companies or agencies and high-growth startups.
- Demonstrated success building, scaling, and executing full-funnel demand generation strategies across paid, organic, and ABM channels.
- Demonstrated success building, scaling, and executing full-funnel demand generation strategies across paid, organic, and ABM channels.
- Strong account-based marketing expertise, targeting enterprise accounts with complex, multistakeholder buying committees.
- Ability to build demand generation strategies, campaign roadmaps, reporting frameworks, and performance optimization processes.
- Demonstrated success partnering with Sales, BDR/SDR teams, and Marketing Operations to accelerate pipeline development.
Requirements
- 7-10 years of experience in B2B SaaS demand generation, growth marketing, or integrated marketing.
- Proven experience in technology/SaaS organizations; AI company experience strongly preferred.
- Experience with ABM platforms such as Influ2, 6sense, or Demandbase.
- Strong analytical capabilities, including campaign attribution, pipeline reporting, budget allocation, and performance optimization.
- Experience marketing emerging technologies or creating demand for new product categories is highly desirable.
- Strong communication skills with the ability to clearly articulate marketing performance, pipeline contribution, and business outcomes.
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Short Term & Long Term Disability
- Work From Home
- Stock Option Plan