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Workana via Workable

SEO Specialist

Level not stated United States
still open verified 1d ago posted 19d ago checked 2h ago
Apply at apply.workable.com

This is the employer's own posting, not a copy on a job board.

What we know

Is it still open?

Confirmed still open

Last checked 1d ago — checked against the employer's own applicant tracking system, which is the company answering directly.

We re-read the employer's own applicant tracking system and the posting was still there. That is the company answering directly.

Check this listing's status as JSON

How old is it?

Posted 19d ago

The date the source published, not the day we noticed it (2026-08-27). Last seen at its source 2h ago.

Is it remote?

Marked remote on the employer's board

Their board carries a remote setting on this posting — a field they filled in, not wording we read. The location field names somewhere specific, which is usually where the team or the entity sits.

Who may apply?

United States

The description states no restriction of its own. This is the source's own tag.

Pay not stated

Similar roles pay $101.2k–180k/yr

Middle 50% of 1478 listings that do state pay — Sales & Marketing · all levels · United States · USD/year. This employer has published no salary; this is what comparable listings we hold disclose, never converted between currencies or periods. How this is calculated.

Skills named in the ad

SEO

Recognised terms only, from a fixed vocabulary — this is what CV matching compares against.

Carried by 1 source

The listing

About the Role

We are looking for a Local SEO Specialist with hands-on, proven experience improving the visibility and rankings of local businesses on Google.

We are intentionally keeping this search broad. What matters most to us is practical Local SEO expertise, strong execution, and the ability to demonstrate real results — more than seniority, location, or a specific employment arrangement.

The ideal candidate understands how to improve a local business's presence across Google Search and Google Maps, can work independently, and knows how to turn SEO data into actionable strategies.

What You'll Do

  • Optimize and manage Google Business Profiles (Google Maps).
  • Conduct local keyword research and competitor analysis.
  • Analyze local rankings and identify opportunities for improvement.
  • Set up and manage local rank tracking.
  • Implement On-Page and Local SEO optimizations.
  • Manage local citations and ensure NAP (Name, Address, Phone) consistency.
  • Analyze SEO performance using relevant SEO and analytics tools.
  • Identify technical and content-related opportunities to improve local visibility.
  • Work on AI Search Optimization / Generative Engine Optimization (GEO / AEO) strategies.
  • Follow established processes while identifying opportunities to improve them.
  • Work independently and communicate progress, findings, and recommendations clearly.

What We're Looking For

Hands-on Local SEO experience is essential.

You should have practical experience with:

  • Google Business Profile / Google Maps.
  • Local keyword research.
  • Local competitor analysis.
  • Local rankings and rank tracking.
  • On-Page SEO and Local SEO optimization.
  • Local citations and NAP consistency.
  • SEO and analytics tools.
  • AI Search Optimization / GEO / AEO.
  • Working independently and following established processes.

🚨 English Is Required

Fluent English is a mandatory requirement for this position.

You must be comfortable communicating professionally in English, both written and spoken, as you will work directly with an English-speaking team and clients.

Candidates who cannot communicate effectively in English will not be considered.

⭐ Nice to Have

Experience working with home service businesses is a strong plus, especially:

  • Roofing
  • Plumbing
  • HVAC
  • Electrical
  • Landscaping
  • Construction / Contractors
  • Other local home service businesses

However, this is not required. Strong Local SEO experience is what matters most.

🌎 Work Arrangement

We are open to different types of collaboration:

Location: Worldwide — location is not a requirement
Work setup: 100% Remote
Availability: Part-time or Full-time
Engagement: Hourly, project-based, freelance, or ongoing

We are flexible on the structure for the right person.

🎥 REQUIRED: 2–3 Minute Loom Video

As part of the selection process, serious candidates must submit a 2–3 minute Loom video in English explaining one successful Local SEO case study they personally worked on.

In the video, please briefly explain:

  1. What was the client/business?
  2. What was the SEO problem or goal?
  3. What did you personally do?
  4. Which Local SEO strategies and tools did you use?
  5. What results did you achieve?

The Loom is very important to us.

We want to evaluate your actual knowledge, communication skills, strategic thinking, and hands-on experience, rather than relying solely on your resume.

🎯 What Matters Most

We are not necessarily looking for the person with the most years of experience.

We prioritize:

Practical experience → Quality of execution → Proven results → Ability to communicate clearly

If you know how to improve a local business's visibility on Google, can explain the strategies you've used, and can demonstrate real results, we want to hear from you.

Apply at apply.workable.com